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An important advocacy opportunity for us is World Sight Day – celebrated every year on the second Thursday of October, to raise awareness of avoidable blindness.

It’s so important for us to spread the word in the countries in which we work, to let people know what services are available to them, from eye tests to assistance for those who are blind. World Sight Day is a chance to do just that – and every year Sightsavers thinks of new and imaginative ways to highlight issues surrounding blindness.

As well as spreading the word among communities, it’s a great way of grabbing the attention of governments and decision-makers, to help make sure eye health and blindness are on their agenda.